Featuring Nir Eyal and John Cutler

Nir Eyal: Hooked

Nir will discuss how to set a product strategy for greater user engagement, go in-depth on engagement loops, and take a look at examples from some of today’s most engaging products.

John Cutler: The North Star Framework

John will explore the North Star Framework – a model for managing products by identifying the core value that your product delivers to your customers.

Hosted by: Kent Weathers | Chief Product Officer – Brainmates

Featuring Jana Paulech

How do we move beyond a ‘fragile’ strategy towards ‘resilient’ strategy?

Strategic resilience in our product strategies helps us chart more transformative horizon three destinations, while also elevating the discussion of our horizon one and two strategies to the board-level concerns of strategic resilience.

In this event, Jana will teach us to use Scenario Gaming as a technique to create a resilient product strategy.

Hosted by: Diane Sexton | Senior Product Consultant – Brainmates

Featuring Michael Bromley

Michael will share his thoughts on why product management is critical to the success of scale-ups, and will explore how to solve common growing pains and scale the PM function as scale-ups embark on the next step of their growth journey.

How do you go about recruiting your product team to find the right people for the right roles? Anthony will share his experience and ideas about creating the right framework.

Hosted by: Adrienne Tan | CEO – Brainmates