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THE EXPERIENCE

designed for the digital world

LTP DIGITAL 2021 is an immersive, cutting-edge ‘edutainment’ experience, specifically designed to keep you engaged in a multi-screen digital world. Be entertained while you learn. Actively participate, make decisions that change the outcome of the day, socialise with others. This is a conference “reimagined”.

The Product Adventure

Before each talk, we will tell the story of a Product Manager and a decision they have to make. You will make the choice. Together, the collective, real-time vote of the audience will decide what our hero will do.

Then, we will listen to the talk and find out, if, together, we made the right choice or the wrong choice. The choice we make changes the scenario our Product Manager faces next. Good decisions put them in a better place; poor ones drop them back.

We won’t know until the very end of the day what our hero’s fate will be.

NEW AT LTP DIGITAL 2021: there is a new Secret Advantage that LTP SEASON PASS holders will get to play during the adventure.

The 7 Ts Theme

LTP DIGITAL 2021 has a powerful theme – The 7 Ts of Product-Led Transformation – to tie the day together.

If you have ever been to a conference that offers up a stream of random, unconnected talks, you know just how important this is. Unconnected talks are hit and miss. You love some; you have no interest in others (and this is different for every attendee ).

There is a clear learning objective for LTP DIGITAL 2021: at the end of the day, you will have the knowledge and tools to embark on your own product-led transformation.

$1.3 trillion was spent on transformation programs in 2020. Digital transformation alone does not deliver the expected return on investment. The evidence shows that Product-Led organisations yield better financial results. LTP DIGITAL 2021 is all about how to become one of those organisations.

The Main Stage Talks

LTP DIGITAL 2021 is a single-track conference, You won’t miss any of the main stage speakers.

Each speaker will deliver exclusive content – a new talk written for this event – crafted to cover one of the 7 Ts of Product-Led Transformation. Together, these industry thought-leaders will deliver a complete learning experience designed to enable your organisation to become Product-Led.

Speaker Q&A 

Next to the livestream, there are tools to submit and vote on questions for each Speaker as they deliver their talk.

After each talk, we will host a Speaker Q&A where we will ask the Speaker your top-voted questions.

WHERE ARE YOU NOW?

Livestream in 1080HD

LTP DIGITAL 2021 will be livestreamed at leadingtheproduct.com in 1080HD.

While other conferences that “pivoted” to the online world use Zoom-like 3rd-party conference platforms that result in a “small talking head” over a slide, LTP DIGITAL delivers an immersive experience that is professionally produced.

Multi-camera. Live production switching. Livestreamed on our own platform.

If you can only choose one conference to attend this year, choose one that is specifically designed for the digital world. Be entertained while you learn.

Live Chat

Live chat is embeded next to the livestream window so you can chat with others as the day unfolds.

Live voting in the product adventure and questions for the Speaker Q &A also take place next to the chat.

Forums

Moderated, threaded conversations on specific topics happen in the LTP forum.

Learn from others and engage in facilitated conversations that live on beyond the event.

Miro

User-generated content lives in Miro.

Add yourself to the photo wall, mark your location on the attendees map, post your thoughts and key takeaways from each speaker’s talk.

Breakout Sessions

Two times during the day, you will leave the main stage and move to a Zoom Breakout room based on the activity you choose. There are eight different breakout sessions to choose from.

The Breakout Sessions are chance for a more intimate learning experience where you can participate in a hands-on workshop. See and talk to the new friends you made in the chat room as you work together through the product challenge and the day’s speakers.

There is also a Social Hour Activity at the end of the day in a Zoom Breakout Room where you can share a drink and conversation with your new friends.

Networking

The #1 thing past attendees of LTP DIGITAL said they loved about the event?

The social fun and networking.

LTP DIGITAL’s unqiue design facilitates coversations with hundreds more people than you might talk to at a physical event. The fact that you are participating in a product adventure with others opens up the doors to easy conversations.

The ease and fun of networking – along with the live chat tools we provide – make this a feature of the digital world that is far surperior to the physical one.

Where to next?