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Join Us At This Year’s Product Party

By Rebecca Dorsay
Join us at this year's Product Party!

Come join us at this year’s Product Party. Every year the Product communities around Sydney come together to host a big bash. This year is no exception.

It’s our opportunity to bring great Product folks together and to celebrate our achievements.

This year’s Product Party unites the communities of Product Talks, Product Women, Product Mavens, Product Book Club and Product Anonymous online – this is the one meetup to rule them all!

Come and join the Australian Product Management community on the 2nd of December for a massive social and informative event as we discuss what it means to be “Product-Led”. You’ll get a chance to listen to a talk by the fabulous John Cutler, ask John pressing Product questions, play a Product quiz and win some great prizes.

While being locked down over the past year has been a drag, it has taught us that we can still have fun together, even when we are separated by distance. So, to bring together several cities at the same time the Product Party will be run via Zoom.

Date:

2 December 2021 4 PM to 6 PM AEDT

Topic:

Can you have Product Led Growth without a Product Led Culture?

The idea of Product Led Growth is that the ability for a product to directly drive customer acquisition, conversion, and retention. It empowers a customer to start getting value from a product even before they have formally started to be a customer.

The question that we are considering here is whether this is a just a technique that can be followed, or does it require an organisation to experience a Product Led Transformation to deliver a Product Led Culture throughout the business as well.

Speaker:

John Cutler, Product Evangelist & Coach @ Amplitude

John is keenly focused on user experience and evidence-driven product development.  He mixes and matches various methodologies to help teams deliver lasting outcomes for their customers.

“Team Tetris and the feature factory will only take you so far. Cross-functional teams desire so much more, and my passion is helping them get there. It’s a win/win for the front-line teams, the business, and the customer and user.”

John currently works as Product Evangelist at Amplitude where he coaches hundreds of current and future customers on being more impact-focused. As a former UX researcher at AppFolio, a product manager at Zendesk, Pendo.io, AdKeeper and RichFX, a startup founder, and a product team coach, John has a perspective that spans individual roles, domains, and products.

His viral enthusiasm has been heard through speaking/teaching engagements at QCon NYC, Agile-Lean Ireland, UXThailand, UXLondon, Front, Oredev, Mind The Product, Agile 2015, and various ProductCamps (Vancouver, Los Angeles, Raleigh NC) and MeetUps (Santa Barbara, Los Angeles, New York).  John’s talk on Feature Factories was voted one of the Top 10 Product Talks of 2017.

Mixing in some less-than-typical experiences driving rickshaws in NYC, and touring the US with “five other weird creative people in a van playing music” John blogs prolifically about collaboration, product development, diversity, UX research, lean startup, and user experience.

Some notable posts include The Evolving Product Manager Role, Persona(s) Non Grata, 12 Signs You’re Working in a Feature Factory, and Stop Setting Up Product Roadmaps To Fail.

Prizes courtesy of our sponsor:

  1. Engagement Workshop for your team with Nir Eyal
  2. Product Strategy 1:1 with John Cutler
  3. Pair of Airpods
  4. Amplitude swag bag + books

Cost of Event:

Be kind to one another

Where:

Online via Zoom

Registration:

Unified Product Meetup

Sponsor:

Big Thanks to Amplitude.

Amplitude logo

Amplitude is a Digital Optimization System. Powered by the proprietary Amplitude Behavioral Graph, the Digital Optimization System enables organizations to see and predict which combination of features and actions translate to business outcomes — from loyalty to lifetime value — and intelligently adapt each experience in real-time based on these insights.

Amplitude is the brain behind more than 45,000 digital products at over 1,000 enterprise customers, including 23 of the Fortune 100, helping them innovate faster and smarter by answering the strategic question: “How do our digital products drive our business?”

See you there folks!

If you are keen to get together with like-minded Product folks and discuss hot topics make sure to grab your ticket for LTP DIGITAL APAC | 2022.